# The School Guru

> Practical guidance for K–12 and higher education leaders. A publication and education initiative from Softworx.

Editorial guidance and linked sources support institutional decisions. Consult the original sources for current requirements.

The web channel is free forever for public, nonprofit, and military schools and universities. Other channels and custom services are optional paid offerings.

Complete page content is available in [llms-full.txt](https://theschoolguru.com/llms-full.txt).

## Start here

- [Practical guidance for education leaders](https://theschoolguru.com/): The School Guru: useful briefings and resources for K–12 and higher education, plus free website AI support for public, nonprofit, and military institutions.
- [K–12 resources](https://theschoolguru.com/k12/): Practical guidance for family communication, everyday operations, and thoughtful technology decisions.
- [Higher education resources](https://theschoolguru.com/higher-education/): Resources for applicant support, institutional coordination, and clear information across departments.
- [Getting started with your free web channel](https://theschoolguru.com/help/getting-started/): Prepare your institution’s content, people, and website for School Guru activation.
- [About The School Guru](https://theschoolguru.com/about/): A publication and education initiative from Softworx, for the people leading schools and universities.
- [Editorial standards](https://theschoolguru.com/editorial/): How The School Guru selects sources, distinguishes advice from requirements, and handles corrections.

## Leadership Briefs

- [Five AI questions for your next board meeting](https://theschoolguru.com/brief/k12-ai/): A practical agenda for discussing purpose, people, and responsibility before choosing another tool.
- [A shared AI agenda for your cabinet](https://theschoolguru.com/brief/higher-ed-ai/): Bring institutional policy, local practice, and the people responsible for both into the same conversation.
- [Attendance: start with what gets in the way](https://theschoolguru.com/brief/attendance-barriers/): Turn a concerning pattern into a conversation about support, ownership, and follow-through.
- [A newcomer’s first week should have a named guide](https://theschoolguru.com/brief/newcomer-first-week/): Review the practical experience of arriving at a school whose routines are unfamiliar.
- [Close the loop after asking families for feedback](https://theschoolguru.com/brief/family-listening/): A listening exercise earns its value when people can see what happened next.
- [Make a school move easier for military families](https://theschoolguru.com/brief/military-family-transitions/): Coordinate the welcome, the records process, and the people who can answer transition questions.
- [See your institution through an applicant’s comparison](https://theschoolguru.com/brief/college-comparison/): Check whether your own pages explain the numbers and terms applicants encounter elsewhere.
- [Make accreditation language precise](https://theschoolguru.com/brief/accreditation-language/): Review the scope, source, and ownership of the statements your institution publishes.
- [A form is a conversation: make every step understandable](https://theschoolguru.com/brief/accessible-forms/): Review labels, errors, and the confirmation that tells an applicant what happens next.
- [Who owns the answer on your website?](https://theschoolguru.com/brief/content-ownership/): Give frequently used information an owner, a review trigger, and a clear replacement process.
- [Ask how you leave before renewing a tool](https://theschoolguru.com/brief/vendor-exit/): Make the end of a service part of the operational review, while there is still time to plan.
- [Before a pilot, decide what would count as useful](https://theschoolguru.com/brief/pilot-scorecard/): Give a small operational experiment a baseline, a review method, and a stopping point.
- [The School Guru Brief](https://theschoolguru.com/brief/): Practical leadership briefings for K–12 schools, colleges, and universities.

## Practical resources

- [What happens when the office closes?](https://theschoolguru.com/resources/after-hours/): A short review of the answers families and applicants can find without waiting for your team.
- [Make the next step easier to find](https://theschoolguru.com/resources/accessible-information/): A focused writing review for the pages families and students depend on.
- [Before a tool receives student information](https://theschoolguru.com/resources/student-data/): A practical question list for the people reviewing an education service.
- [One aid question. Three deadline calendars.](https://theschoolguru.com/resources/financial-aid-deadlines/): Help applicants distinguish federal, state, and institutional dates before they act.
- [A useful message answers “What do I do next?”](https://theschoolguru.com/resources/family-communication/): A simple review exercise for school announcements and routine family updates.
- [Practical resources](https://theschoolguru.com/resources/): Guides and checklists for clearer school communication, responsible technology decisions, and applicant support.
- [State education agency directory](https://theschoolguru.com/states/): Official education contact listings for all 50 U.S. states and Washington, DC.

## Web channel and support

- [Free forever for public, nonprofit, and military education](https://theschoolguru.com/access/): Free website AI support for public, nonprofit, and military schools and universities. No credit card, expiration, or required paid upgrade.
- [How the School Guru works](https://theschoolguru.com/ai/): Website AI support grounded in your institution’s content, with multilingual answers and human handoff.
- [Help and frequently asked questions](https://theschoolguru.com/help/): Answers about free web access, setup, additional channels, human handoff, and the School Guru Brief.
- [Contact The School Guru](https://theschoolguru.com/contact/): Contact Brad about your institution, request free web activation, or suggest a topic for the Brief.

## Optional

- [Privacy and contact information](https://theschoolguru.com/privacy/): How this editorial site connects to the School Guru subscription and instantAIguru contact services.